India 
It’s All in the Mind !
A gentleman once saw that the elephants in the circus weren’t kept in barricades or held by chains.
All that was holding them back from escaping the camp was a small piece of rope tied to one of their legs.
The man thought why the elephants didn’t use their strength to break the rope and escape.
Curious to know, he asked the trainer why the elephants never tried to escape.
The trainer replied; “when they are young and much smaller, we use the same size rope to tie them and at that age, it’s enough to hold them.
As they grow up, they are conditioned to believe they cannot break away.
They believe the rope can still hold them, so they never try to break free.”
Investing too is similar. If you believe in the market and all its phases, you can aim to create wealth.
The market has seen the worst times but each time it has bounced back.
Those who had conditioned their mind, continued to invest across all these phases while the rest lost returns as they were not fully invested.
Remember that success comes when we focus on the process (consistency and longevity of investments) not the results.
Most investors make the mistake of focusing on the results.
About the author
Satish Prabhu is an avid blogger and has written close to 300 blogs on the basics of investing. He prefers the short story-telling format for his blogs and writes motivational life stories which are then weaved to give a message on investing. While content writing is his forte, financial literacy initiatives are close to his heart. He feels that investors can create wealth not by investing more money but by improving their behaviour with money. His stories give the message of patience, perseverance and resilience, the keys behavioral traits to be imbibed by investors. He is greatly inspired by the book ‘Psychology of Money’ by Morgan Housel. You can read all his blogs on his LinkedIn page.
On the professional front, Satish is the Vice President & Head of Content & Direct Customer Engagement at Franklin Templeton (FT) Asset Management (India) Pvt. Ltd since December 2013. Prior to FT, he worked for 8 years with CRISIL Ltd. (a Standard and Poor’s Company) and for over 7 years with the Stock Holding Corporation of India Ltd. (SHCIL).
He speaks at various investor education forums, conducts knowledge sharing sessions, webinars, podcasts for investors, advisors, relationship managers, corporates, among others.
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